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This California Privacy Notice (“Notice”) applies to “Consumers” as defined by the California Consumer Privacy Act (“CCPA”). In the event of a conflict between any other New Era Consulting Group policy, statement, or notice and this Notice, this Notice will prevail as to California Consumers and their rights under the CCPA. 

In accordance with the CCPA’s requirements, this Notice covers the calendar year 2024 and describes our collection, use, disclosure, and sale of California Consumers’ “Personal Information” (“PI”), as well as rights California Consumers have under the CCPA. Terms defined in the CCPA that are used in this Notice have the same meanings as in the CCPA. 

This Policy describes how we may collect, use, and disclose your personal information; the choices you have regarding our use of your information; how we safeguard the information we collect; and how to contact us regarding our privacy practices.

By accessing or otherwise using the Website, you agree to the collection, use, and disclosure practices and other activities as described in this Privacy Policy.

We collect certain personal information about you that you provide to us through the Website. For example, you may provide personal information when you fill out the Website’s Contact Us form and other online forms; post public comments on certain Website content;  sign up for email newsletters; or answer pop-up polls.

We may also automatically collect certain information about you when you access or use the Website (“Usage Information”). Usage Information may include IP address, device identifier, browser type, operating system, information about your use of the Website, and data regarding network-connected hardware (e.g., computer or mobile device).

Information Collected by Cookies and Other Tracking Technologies: Cookies, web beacons (also known as “tracking pixels”), embedded scripts, location-identifying technologies, device recognition technologies, and other tracking technologies (“Tracking Technologies”) may be used to collect information about your interactions with the Website. Brief descriptions of common Tracking Technologies are provided below.

A cookie is a small text file that is stored on a user’s device. Session cookies make it easier for you to navigate the Website and expire when you close your browser. Tracking cookies remain longer and help in understanding how you use the Website, and enhance your user experience. Cookies may remain on your hard drive for an extended period of time. If you use your browser’s method of blocking or removing cookies, some but not all types of cookies may be deleted and/or blocked and as a result, some features and functionalities of the Website may not work. A Flash cookie (or locally shared object) is a data file which may be placed on a device via the Adobe Flash plug-in that may be built-in to or downloaded by you to your device. HTML5 cookies can be programmed through HTML5 local storage. Flash cookies and HTML5 cookies are locally stored on your device other than in the browser and browser settings won’t control them. To identify certain types of local shared objects on your device and adjust your settings, please. The Website may associate some or all of these types of cookies with your device(s).

An embedded script is programming code designed to collect information about your interactions with the Website. It is temporarily downloaded onto your computer from our web server, or from a third party with which we work, and is active only while you are connected to the Website, and deleted or deactivated thereafter.

Some information about your use of the Website and certain third party services may be collected using Tracking Technologies across time and services, and used by us and third parties for purposes such as to associate different devices you use, and deliver relevant ads and/or other content to you on the Website and certain other sites or online services.

We may also automatically collect certain information about you when you access or use the Website (“Usage Information”). Usage Information may include IP address, device identifier, browser type, operating system, information about your use of the Website, and data regarding network-connected hardware (e.g., computer or mobile device).

We also may obtain information about you from other sources, including third-party services. Such collection may occur on certain parts of the Website that are powered and facilitated by third parties. We will treat such data in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided by third parties or for third-party policies or practices.

Except as otherwise stated in this Privacy Policy, we do not sell, trade, rent, or otherwise share for marketing purposes the personal information that we collect through the Website with third parties.

In general, we use your personal information to provide you access to the Website and its services, send you newsletters, improve the Website, tailor Website features to you, and to offer you additional information, opportunities, promotions, and functionality.

Your personal information may be disclosed to third-party service providers who work with us in order to provide some of the services on the Website and to help us communicate with you. Examples include analyzing visitor and usage data and providing customer service. Third-party service providers are not meant to use personal information except as necessary to provide the relevant services to us.

Certain functionalities on the Website permit interactions that you initiate between the Website and third-party services, such as social networks (“Social Features”). Social Features enable you to send content between the Website and a third-party service. If you use Social Features, and potentially other third-party services, information you post or provide access to may be publicly displayed by the third-party service you use. Also, both New Era Consulting Group LLC and the third party may have access to certain information about you and your use of the Website and the third-party service.

We may engage and work with service providers and other third parties to serve advertisements on third-party services. These ads may be tailored to your interest based on your use of the Website and elsewhere on the internet, sometimes referred to as “interest-based advertising” and “online behavioral advertising,” which may include sending you an ad on a third-party service after you have left the Website (i.e., “retargeting”).

We may use Google Analytics, Adobe Analytics, or other service providers for analytics services. These analytics services may use cookies and other Tracking Technologies to help us analyze Website users and how they use the Website. Information generated by these services (e.g., your IP address and other Usage Information) may be transmitted to and stored by these service providers and these service providers may use this information for purposes such as evaluating your use of the Website, compiling statistic reports on the Website’s activity, and providing other services relating to Website activity and other internet usage.

Should you receive a promotional email from us, you may opt out of receiving additional promotional email communications from us by following the unsubscribe instructions on the emails. Please note that even if you opt out of receiving promotional communications from us, we may continue to send you nonpromotional emails.

Regular cookies generally may be disabled or removed using tools available as part of most commercial browsers, and in some instances blocked in the future by selecting certain settings. Browsers offer different functionalities and options so you may need to set them separately. Please be aware that if you disable or remove these technologies, some parts of the Website may not work and that when you revisit the Website your ability to limit browser-based Tracking Technologies is subject to your browser settings and limitations. Your browser settings may allow you to transmit a “Do Not Track” signal when you visit various websites. Like many websites, this Website is not designed to respond to “Do Not Track” signals received from browsers. To learn more about “Do Not Track” signals, you may wish to visit allaboutdnt.com.

You may exercise choices regarding the use of cookies from Google Analytics by visiting this page or downloading the Google Analytics Opt-out Browser Add-on. You may exercise choices regarding the use of cookies from Adobe Analytics by going to adobe.com/privacy/opt-out.html.

We take reasonable measures to protect your information from loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction. Nevertheless, transmission via the Internet and online digital storage is not completely secure and we cannot guarantee the security of your information collected through the Website.